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  • B>From New York Times bestselling author Cal Newport comes a bold vision for liberating workers from the tyranny of the inbox--and unleashing a new era of productivity./b>br>br>Modern knowledge workers communicate constantly. Their days are defined by a relentless barrage of incoming messages and back-and-forth digital conversations--a state of constant, anxious chatter in which nobody can disconnect, and so nobody has the cognitive bandwidth to perform substantive work. There was a time when tools like email felt cutting edge, but a thorough review of current evidence reveals that the "hyperactive hive mind" workflow they helped create has become a productivity disaster, reducing profitability and perhaps even slowing overall economic growth. Equally worrisome, it makes us miserable. Humans are simply not wired for constant digital communication.br>br>We have become so used to an inbox-driven workday that it''s hard to imagine alternatives. But they do exist. Drawing on years of investigative reporting, author and computer science professor Cal Newport makes the case that our current approach to work is broken, then lays out a series of principles and concrete instructions for fixing it. In A World without Email, he argues for a workplace in which clear processes--not haphazard messaging--define how tasks are identified, assigned and reviewed. Each person works on fewer things (but does them better), and aggressive investment in support reduces the ever-increasing burden of administrative tasks. Above all else, important communication is streamlined, and inboxes and chat channels are no longer central to how work unfolds. br>br>The knowledge sector''s evolution beyond the hyperactive hive mind is inevitable. The question is not whether a world without email is coming (it is), but whether you''ll be ahead of this trend. If you''re a CEO seeking a competitive edge, an entrepreneur convinced your productivity could be higher, or an employee exhausted by your inbox, A World Without Email will convince you that the time has come for bold changes, and will walk you through exactly how to make them happen.

  • #girlboss

    Sophia Amoruso

    The founder of the Nasty Gal fashion e-tailer shares an irreverent manifesto for ambitious young women that explains how to channel personal passion and energy while overcoming insecurities, outlining straightforward advice on doing meaningful work and garnering recognition.

  • Bestselling author and veteran Wall Street Journal reporter Gregory Zuckerman answers the question investors have been asking for decades: How did Jim Simons do it? Jim Simons is the greatest money maker in modern financial history. His track record bests those of legendary investors including Warren Buffett, Peter Lynch, Ray Dalio, and George Soros. Yet Simons and his strategies are shrouded in mystery. Wall Street insiders have long craved a view into Simons's singular mind, as well as the definitive account of how his secretive hedge fund, Renaissance Technologies, came to dominate financial markets. Bestselling author and Wall Street Journal reporter Gregory Zuckerman delivers the goods. After a legendary career as a mathematician at MIT and Harvard, and a stint breaking Soviet code for the U.S. government, Simons set out to conquer financial markets with a radical approach. He hired mathematicians, physicists, and computer scientists, most of whom knew little about finance. Experts scoffed as Simons built Renaissance Technologies from a dreary Long Island strip mall. He amassed piles of data and developed algorithms to hunt for deeply hidden patterns in the numbers--patterns that reveal rules governing all markets. Simons and his colleagues became some of the richest individuals in the world and their data-driven approach launched a quantitative revolution on Wall Street. They also anticipated dramatic shifts in society. Eventually, governments, sports teams, hospitals, and businesses in almost every industry embraced Simons's methods. Simons and his team used their newfound wealth to upend society. Simons has become a major influence in scientific research, education, and politics, while senior executive Robert Mercer is more responsible than anyone else for Donald Trump's victorious presidential campaign. The Renaissance team's models didn't prepare executives for the ensuing backlash. The Man Who Solved the Market is the dramatic story of how Jim Simons and a group of unlikely mathematicians remade Wall Street and transformed the world.

  • Draws on real-life stories and figures, including Martin Luther King, Jr. and Steve Jobs, to examine the qualities a good leader requires in order to inspire and motivate people.

  • Lunch with the Financial Times has been a permanent fixture in the Financial Times for almost 25 years, featuring presidents, film stars, musical icons and business leaders from around the world. The column is now as well-established institution which has reinvigorated the art of conversation in the convivial, intimate environment of a long boozy lunch. On its 25th anniversary, Lunch with the Financial Times 2 will showcase the most entertaining, incisive and fascinating interviews from the past five years including those with Donald Trump, Sheryl Sandberg, Richard Branson, Yanis Varoufakis, Zadie Smith, Nigel Farage, Russell Brand and David Guetta, illustrated in full colour with James Ferguson's famous portraits.

  • What is loserthink? If you've been on social media lately, or turned on your TV, you may have noticed there are a lot of dumb ideas floating around out there. "We know when history will repeat and when it won't." "We can tell the difference between evidence and coincidences." "The simplest explanation is usually true." "Stay in your channel." Wrong, wrong, dangerous, and wrong! These false beliefs are the result of what Scott Adams, the creator of the Dilbert comic and a lifelong student of group psychology, calls loserthink. Loserthink is the epidemic of sneaky mental habits trapping its victims in their own bubbles of reality. Even the smartest and most educated among us can slip into its seductive grasp. If we're not careful, loserthink would have us believe that every Trump supporter is a bigoted racist, addicts should be responsible for fixing the opioid epidemic, any form of gun control is a slippery slope to full confiscation, and that your relationship fell apart simply because you chewed with your mouth open. This book will teach you how to spot and avoid loserthink before it starts to influence you--and will give you scripts to respond when it's being brandished against you, whether by well-intentioned friends, strangers on the internet, or political pundits. You'll learn the best defense against emotionally powerful but vacuous arguments and how to spot the underlying causes of loserthink, like the inability to get ego out of your decisions, thinking with words instead of reasons, failing to imagine alternative explanations, and making too much of coincidences. Using his patented blend of humor and social satire, along with candid examples of falling prey to loserthink from his own past, Adams offers elegant analytical frameworks for clear thinking, evoking the mental models of scientists, economists, entrepreneurs, and artists. Your bubble of reality doesn't have to be a prison. This book will show you how to break free--and, what's more, to be among the most perceptive and respected thinkers in every conversation.

  • From the acclaimed author of Turn the Ship Around! , former US Navy Captain David Marquet, comes a radical new playbook for empowering your team to make better decisions and take greater ownership. You might imagine that an effective leader is someone who makes quick, intelligent decisions, gives inspiring speeches, and issues clear orders to their team so they can execute a plan to achieve your organization's goals. Unfortunately, David Marquet argues, that's an outdated model of leadership that just doesn't work anymore. As a leader in today's networked, information-dense business climate, you don't have full visibility into your organization or the ground reality of your operating environment. In order to harness the eyes, ears, and minds of your people, you need to foster a climate of collaborative experimentation that encourages people to speak up when they notice problems and work together to identify and test solutions. Too many leaders fall in love with the sound of their own voice, and wind up dictating plans and digging in their heels when problems begin to emerge. Even when you want to be a more collaborative leader, you can undermine your own efforts by defaulting to command-and-control language we've inherited from the industrial era. It's time to ditch the industrial age playbook of leadership. In Leadership is Language , you'll learn how choosing your words can dramatically improve decision-making and execution on your team. Marquet outlines six plays for all leaders, anchored in how you use language: ;; * ;; Control the clock, don't obey the clock: Pre-plan decision points and give your people the tools they need to hit pause on a plan of action if they notice something wrong. ;; * ;; Collaborate, don't coerce: As the leader, you should be the last one to offer your opinion. Rather than locking your team into binary responses ("Is this a good plan?"), allow them to answer on a scale ("How confident are you about this plan?") ;; * ;; Commit, don't comply: Rather than expect your team to comply with specific directions, explain your overall goals, and get their commitment to achieving it one piece at a time. ;; * ;; Complete, not continue: If every day feels like a repetition of the last, you're doing something wrong. Articulate concrete plans with a start and end date to align your team. ;; * ;; Improve, don't prove: Ask your people to improve on plans and processes, rather than prove that they can meet fixed goals or deadlines. You'll face fewer cut corners and better long-term results. ;; * ;; Connect, don't conform: Flatten hierarchies in your organization and connect with your people to encourage them to contribute to decision-making. In his last book, Turn the Ship Around! , Marquet told the incredible story of abandoning command-and-control leadership on his submarine and empowering his crew to turn the worst performing submarine to the best performer in the fleet. Now, with Leadership is Language he gives businesspeople the tools they need to achieve such transformational leadership in their organizations.

  • From Jim Collins, the most influential business thinker of our era, comes an ambitious upgrade of his classic, Beyond Entrepreneurship , that includes all-new findings and world-changing insights. What''s the roadmap to create a company that not only survives its infancy but thrives, changing the world for decades to come? Nine years before the publication of his epochal bestseller Good to Great , Jim Collins and his mentor, Bill Lazier, answered this question in their bestselling book, Beyond Entrepreneurship . Beyond Entrepreneurship left a definitive mark on the business community, influencing the young pioneers who were, at that time, creating the technology revolution that was birthing in Silicon Valley. Decades later, successive generations of entrepreneurs still turn to the strategies outlined in Beyond Entrepreneurship to answer the most pressing business questions. BE 2.0 is a new and improved version of the book that Jim Collins and Bill Lazier wrote years ago. In BE 2.0 , Jim Collins honors his mentor, Bill Lazier, who passed away in 2005, and reexamines the original text of Beyond Entrepreneurship with his 2020 perspective. The book includes the original text of Beyond Entrepreneurship, as well as four new chapters and fifteen new essays. BE 2.0 pulls together the key concepts across Collins'' thirty years of research into one integrated framework called The Map. The result is a singular reading experience, which presents a unified vision of company creation that will fascinate not only Jim''s millions of dedicated readers worldwide, but also introduce a new generation to his remarkable work.

  • 'General McChrystal shows us that leadership can take many forms, leaders often have different strengths, and great leaders can come from anywhere' Sheryl Sandberg COO of Facebook and founder of LeanIn.Org 'Leaders is a superb, thought-provoking challenge to conventional understanding of the nature of leadership' Robert M. Gates former US Secretary of Defense 'Leadership, we learn, is complex. At a time when we yearn for leaders we can admire and respect, this book... will help you think differently about both leadership and our history' Walter Isaacson, author of Steve Jobs The bestselling author of Team of Teams dismantles the Great Man theory of leadership, by profiling leaders whose real stories defy their legends Retired four-star general Stan McChrystal has studied leadership his whole adult life, from his first day at West Point to his most recent work with the corporate clients of the McChrystal Group. In this follow-up to his bestsellers My Share of the Task and Team of Teams , McChrystal explores what leadership really means, debunking the many myths that have surrounded the concept. He focuses on thirteen great leaders, showing that the lessons we commonly draw from their lives are seldom the correct ones. Taking leadership lessons from Walt Disney, Coco Chanel, Maximilien Robespierre, Abu Musab Zarkawi, Margaret Thatcher, Albert Einstein, Leonard Bernstein, Martin Luther and many more, ultimately, McChrystal posits that different environments will require different leaders, and that followers will choose the leader they need. Aspiring leaders will be best served not by cultivating a standard set of textbook leadership qualities, but by learning to discern what is required in each situation.

  • A Wall Street Journal bestseller Financial expert, investment advisor and New York Times bestselling author James Rickards shows why and how global financial markets are being artificially inflated--and what smart investors can do to protect their assets What goes up, must come down. As any student of financial history knows, the dizzying heights of the stock market can't continue indefinitely--especially since asset prices have been artificially inflated by investor optimism around the Trump administration, ruinously low interest rates, and the infiltration of behavioral economics into our financial lives. The elites are prepared, but what's the average investor to do? James Rickards, the author of the prescient books Currency Wars , The Death of Money , and The Road to Ruin , lays out the true risks to our financial system, and offers invaluable advice on how best to weather the storm. You'll learn, for instance: * How behavioral economists prop up the market: Funds that administer 401(k)s use all kinds of tricks to make you invest more, inflating asset prices to unsustainable levels. * Why digital currencies like Bitcoin and Ethereum are best avoided. * Why passive investing has been overhyped: The average investor has been scolded into passively managed index funds. But active investors will soon have a big advantage. * What the financial landscape will look like after the next crisis: it will not be an apocalypse, but it will be radically different. Those who forsee this landscape can prepare now to preserve wealth. Provocative, stirring, and full of counterintuitive advice, Aftermath is the book every smart investor will want to get their hands on--as soon as possible.

  • A New York Times, Wall Street Journal, Publishers Weekly, and USA Today bestseller "Newport is making a bid to be the Marie Kondo of technology: someone with an actual plan for helping you realize the digital pursuits that do, and don't, bring value to your life."--Ezra Klein, Vox Minimalism is the art of knowing how much is just enough. Digital minimalism applies this idea to our personal technology. It's the key to living a focused life in an increasingly noisy world. In this timely and enlightening book, the bestselling author of Deep Work introduces a philosophy for technology use that has already improved countless lives. Digital minimalists are all around us. They're the calm, happy people who can hold long conversations without furtive glances at their phones. They can get lost in a good book, a woodworking project, or a leisurely morning run. They can have fun with friends and family without the obsessive urge to document the experience. They stay informed about the news of the day, but don't feel overwhelmed by it. They don't experience "fear of missing out" because they already know which activities provide them meaning and satisfaction. Now, Newport gives us a name for this quiet movement, and makes a persuasive case for its urgency in our tech-saturated world. Common sense tips, like turning off notifications, or occasional rituals like observing a digital sabbath, don't go far enough in helping us take back control of our technological lives, and attempts to unplug completely are complicated by the demands of family, friends and work. What we need instead is a thoughtful method to decide what tools to use, for what purposes, and under what conditions. Drawing on a diverse array of real-life examples, from Amish farmers to harried parents to Silicon Valley programmers, Newport identifies the common practices of digital minimalists and the ideas that underpin them. He shows how digital minimalists are rethinking their relationship to social media, rediscovering the pleasures of the offline world, and reconnecting with their inner selves through regular periods of solitude. He then shares strategies for integrating these practices into your life, starting with a thirty-day "digital declutter" process that has already helped thousands feel less overwhelmed and more in control. Technology is intrinsically neither good nor bad. The key is using it to support your goals and values, rather than letting it use you. This book shows the way.

  • SCAM ME IF YOU CAN

    Frank Abagnale

    Frank Abagnale (whose life as a con man was depicted in the movie Catch Me If You Can ) reveals the methods used by the world's most skillful con artists to steal billions of dollars each year from unsuspecting Americans -- and teaches 5 simple rules that will help us protect our money. Former con artist Frank Abagnale's new book is about the very latest tricks that today's scammers, hackers, and con-artists use to steal your money and personal information -- often online and over the phone. Using plain language and vivid examples, Abagnale reveals hundreds of tips, including these: ;; * ;;The one type of photo you should never post on social media. ;; * ;;The only conditions under which you should use WiFi networks at the airport. ;; * ;;The best way to protect your phone from being hacked. ;; * ;;The only time you should use an ATM. Explaining his simple but counterintuitive rules to protect yourself, Abagnale also makes use of his insider intel to paint a picture of cybercrimes that haven't become widespread yet.

  • EVERYTHING IS FIGUREOUTABLE

    Marie Forléo

    "Millions of young women look to Marie Forleo as their inspiration for empowerment and achievement." --Oprah Everything is Figureoutable is more than just a fun phrase to say. It's a practical, actionable discipline. It's a philosophy of relentless optimism. A mindset. A mantra. A conviction. And it's about to make you unstoppable. Whether you want to leave a dead end job, break an addiction, learn to moonwalk, start or grow a business, master your money, adventure through Italy, or solve world hunger, this is the handbook for becoming the creative force in your own life. Packed with inspiring real life stories, this step-by-step guide reveals: ;; * ;;The simple practice that makes it 42% more likely you'll achieve your goals ;; * ;;How to overcome a lack of time and money ;; * ;;Why fear is the most misunderstood f-word and how to deal with the fear of anything ;; * ;;How to find two free hours a day (yes, really) ;; * ;;What to do if you're multipassionate and want to do all the things ;; * ;;How to deal with criticism, haters and imposter syndrome ;; * ;;A fail-proof test to making the right decisions, especially in high-stakes situations ;; * ;;How to tell the difference between fear and intuition If you don't want to waste one more minute of one more day saying, "I don't know how to do that," or "I don't know if I can become that," get this book. Whether you're starting out or starting over, you do have what it takes. Eye-opening, actionable and delightfully funny, Everything is Figureoutable shows you how to tap your inborn wisdom and make the difference you were born to make.

  • An acclaimed tech reporter reveals the inner workings of the most powerful companies in the world, taking you behind the scenes with Amazon's Jeff Bezos, Facebook's Mark Zuckerberg, Google's Sundar Pichai, and Microsoft's Satya Nadella. At Amazon, "Day One" is code for working inventively and urgently, as if it were the first day of your startup. Day Two is, in Bezos's own words, is "stasis, followed by irrelevance, followed by excruciating, painful decline, followed by death." Amazon and its fellow tech giants are under fire for their size and power, but there's more to their story than anti-competitive practices and tax avoidance. These companies have kept ahead of the competition by embracing a new leadership model, one built for an age where companies can spin up new products and services at record speed. On the inside, these tech giants operate nothing like the corporate giants of the past -- like Exxon and GM -- which built core advantages and did everything they could to defend them. For these new goliaths, it's always day one. They are in a constant state of reinvention despite their massive size, understanding that once you become obsessed with the past, you will miss the future. Always Day One takes you deep inside these companies, revealing the uncommon cultures and leadership practices that have kept them from being picked apart by smaller, nimbler competitors. It details how their CEOs will do away with any obstacle blocking the free flow of ideas within their companies, how they're creating systems to bring the best of these ideas to life, and how they're using advanced workplace technology to make it all possible. Kantrowitz reveals a new model propelling their dominance at a stage when most big companies begin to decline. And it shows the way forward for anyone who wants to compete with -- and beat -- the existing tech giants.

  • B>The last book you''ll ever need about how to make lasting change in your life, written by behaviorial scientist and Wharton Business School Professor, Katy Milkman, with a foreword from Angela Duckworth./b>br>br>After a holiday season full of desserts, you step on the scale and reality hits you smack in the face. It''s time to make a life change, you tell yourself, and this time it will be for good. After months of diligent diet and exercise, you find yourself ten pounds lighter and infinitely happier - until, after a hard week at work, you console yourself with Netflix and a tub of ice cream and gain it all back. Or take the famous quip by Mark Twain that quitting smoking was easy, he''s done it thousands of times. It''s easy to effect short-term change in your life, but it''s really hard to change for good. br>br>Luckily, there is a solution. Drawing on her groundbreaking research in the field of behavioral psychology, Katy Milkman shares a toolkit that will help you change your behavior, and your life, for good, no matter your goal. br>Through case studies, engaging stories, and results from massive studies she conducted at companies like Google and 24 Hour Fitness, Milkman will teach you:br>br>;;b>/b>;;Why watching TV at the gym is the secret to developing healthy habitsbr>;;b>/b>;;How giving advice to others, even if it''s about something you''re struggling with, can help you achieve your goalbr>;;b>/b>;;How to harness your natural laziness to help you implement desirable behaviors br>;;b>/b>;;How setting the right intentions can alter the course of your successbr>br>Whether you''re a manager, coach, or teacher looking to help others create positive change in their life, or you''re struggling to kick some bad habits yourself, Change for Good offers an invaluable blueprint for making it happen and making it stick.

  • TRILLIONS - HOW A BAND OF WALL STREET RENEGADES INVENTED THE INDEX FUND AND Nouv.

    B>b>From the/b>b> Financial Times''s /b>b>global finance correspondent, the incredible true story of the iconoclastic geeks who defied conventional wisdom and endured Wall Street''s scorn to launch the index fund revolution, democratizing investing and saving hundreds of billions of dollars in fees that would have otherwise lined fat cats'' pockets./b>/b>br>br>Fifty years ago, the Manhattan Project of money management was quietly assembled in the financial industry''s backwaters, unified by the heretical idea that even many of the world''s finest investors couldn''t beat the market in the long run. br> br>The motley crew of nerds--including economist wunderkind Gene Fama, humiliated industry executive Jack Bogle, bull-headed and computer-obsessive John McQuown, and avuncular former WWII submariner Nate Most--succeeded beyond their wildest dreams. Passive investing now accounts for more than $20 trillion, equal to the entire gross domestic product of the US, and is today a force reshaping markets, finance and even capitalism itself in myriad subtle but pivotal ways. br> br>Yet even some fans of index funds and ETFs are growing perturbed that their swelling heft is destabilizing markets, wrecking the investment industry and leading to an unwelcome concentration of power in fewer and fewer hands. br> br>In Trillions, Financial Times journalist Robin Wigglesworth unveils the vivid secret history of an invention Wall Street wishes was never created, bringing to life the characters behind its birth, growth, and evolution into a world-conquering phenomenon. This engrossing narrative is essential reading for anyone who wants to understand modern finance--and one of the most pressing financial uncertainties of our time.

  • In your pocket is something amazing: a quick and easy way to summon a total stranger who will take you anywhere youd like. In your hands is something equally amazing: the untold story of Ubers meteoric rise, and the massive ambitions of its larger-than-life founder and CEO. Before Travis Kalanick became famous as the public face of Uber, he was a scrappy, rough-edged, loose-lipped entrepreneur. And even after taking Uber from the germ of an idea to a $69 billion global transportation behemoth, he still describes his company as a start-up. Like other Silicon Valley icons such as Steve Jobs and Elon Musk, hes always focused on the next disruptive innovation and the next world to conquer. Both Uber and Kalanick have acquired a reputation for being combative, relentless, and iron-fisted against competitors. Theyve inspired both admiration and loathing as theyve flouted government regulators, thrown the taxi industry into a tailspin, and stirred controversy over possible exploitation of drivers. Theyve even reshaped the deeply ingrained consumer behavior of not accepting a ride from a stranger--against the childhood warnings from everyones parents. Wild Ride is the first truly inside look at Ubers global empire. Veteran journalist Adam Lashinsky, the bestselling author of Inside Apple , traces the origins of Kalanicks massive ambitions in his humble roots, and he explores Ubers murky beginnings and the wild ride of its rapid growth and expansion into different industries. Lashinsky draws on exclusive, in-depth interviews with Kalanick and many other sources who share new details about Ubers internal and external power struggles. He also examines its doomed venture into China and the furtive fight between Kalanick and his competitors at Google, Tesla, Lyft, and GM over self-driving cars. Lashinsky even got behind the wheel as an Uber driver himself to learn what its really like. Uber has made headlines thanks to its eye-popping valuations and swift expansion around the world. But this book is the first account of how Uber really became the giant it is today, and how it plans to conquer the future.

  • Gives advice for how to achieve success, advocating risk-taking and entrepreneurial thinking by presenting examples of people who made unique decisions that paid off.

  • NEW YORK TIMES BESTSELLER USA TODAY BESTSELLER Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all thats been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these compa­nies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that theyre almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the worlds first trillion-dollar company, can anyone chal­lenge them? In the same irreverent style that has made him one of the worlds most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others cant match. And he reveals how you can apply the lessons of their ascent to your own business or career. Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.

  • #1 Wall Street Journal bestseller! Jon Acuff, New York Times best-selling author of Do Over , Quitter , and Start , offers strategies for anyone who's ever wondered, "Why can't I finish what I started?" According to studies, 92 percent of New Years resolutions fail. Youve practically got a better shot at getting into Juilliard to become a ballerina than you do at finishing your goals. For years, I thought my problem was that I didnt try hard enough. So I started getting up earlier. I drank enough energy drinks to kill a horse. I hired a life coach and ate more superfoods. Nothing worked, although I did develop a pretty nice eyelid tremor from all the caffeine. It was like my eye was waving at you, very, very quickly. Then, while leading a thirty-day online course to help people work on their goals, I learned something surprising: The most effective exercises were not those that pushed people to work harder. The ones that got people to the finish line did just the opposite-- they took the pressure off. Why? Because the sneakiest obstacle to meeting your goals is not laziness, but perfectionism. Were our own worst critics, and if it looks like were not going to do something right, we prefer not to do it at all. Thats why were most likely to quit on day two, the day after perfect--when our results almost always underper­form our aspirations. The strategies in this book are counterintuitive and might feel like cheating. But theyre based on studies conducted by a university researcher with hundreds of participants. You might not guess that having more fun, eliminating your secret rules, and choosing something to bomb intentionally works. But the data says otherwise. People who have fun are 43 percent more successful! Imagine if your diet, guitar playing, or small business was 43 percent more suc­cessful just by following a few simple principles. If youre tired of being a chronic starter and want to become a consistent finisher, you have two options: You can continue to beat yourself up and try harder, since this time that will work. Or you can give yourself the gift of done.

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